The “I” in DISC: Why Charm Doesn’t Equal Commitment (And How to Close the Case Anyway)

Sherrine Washington

Published on: 29/10/2025

They laughed, they loved your scrubs—and then ghosted. Welcome to the world of the “I” in DISC: all charm, no commitment—unless you know how to close with emotional intelligence. Learn how to turn excitement into real case acceptance.

Real Talk Training

Why DISC is the Secret Weapon in Dental Sales (And Why You Need to Master the D)

Sherrine Washington

Published on: 22/10/2025

Unlock the secret to closing high-value dental cases with DISC. Learn how to spot and sell to the dominant “D” patient—fast, focused, and results-driven. Master this strategy and turn your consult room into a high-conversion command center.

Real Talk Training